Gymreapers
Gymreapers Strength Kit
Brace Yourself
CLIENT: Gymreapers
PRODUCT: Gymreapers Strength Kit
Art Direction and Copy: Mateo Perez-Lara
Course: APRD 3503 / University of Colorado Boulder
DATE: 9/27/2022
Don't stop in your comfort zone, push yourself with the confidence and support of Gymreapers Strength Kit.
TARGET
The target audience for this campaign is males, 25-35, with an average personal income of $30k. The main idea here is that the GYMREAPERS Strength Kit will improve any fitness journey by improving technique and preventing injuries during exercise.
